Dig It

In a sea of vibrant haircare bottles, Aveeno’s new hair care line, “Nourish,” preaches the all-too-familiar promise of repairing damaged hair. In this case, however, the shampoo gods have delivered.

“Nourish” features different sets of shampoos and conditioners that are designed to hydrate and strengthen color treated, fine and normal hair. The products come in tall, cylindrical bottles that are great for cramped bathrooms or shower caddies. For a dry and fine mane like mine, Nourish + Volumize with Wheat Complex and Blue Lotus Flower is a good choice.

According to Aveeno’s website, the “Wheat Complex and Anti-Oxidant Blue Lotus Flower is designed to feed your hair by replenishing moisture to protect fine, fragile hair.” The shampoo is thick but easily mixes in one’s hair with a light, flowery fragrance, leaving washed hair smelling clean without a distinct musk. The conditioner has a thinner consistency but takes longer than usual to wash off the scalp completely.

Once I dried my hair, I noticed it was smoother and straighter, and my split ends were less noticeable. The sheer scent lasted throughout the day, and even on to the next morning. After three washes, my hair was smoother and shinier than before, but the effect of the first day’s wash remained the most dramatic.

This is a great product for anyone with damaged or dry hair, especially in the wintertime. Without adding extra steps, Aveeno Nourish + Volumize keeps your hair looking and feeling great throughout the day. The increased combing and primping is a small sacrifice for the product’s benefits.